Affiliate disclosure
Plain-English summary first, then the full list of named partners. This page is the source of truth for our affiliate relationships and is referenced from every review, comparison, and audience-lander page.
Plain-English summary
BullionLens earns a commission when readers open an account with a Gold IRA company, or complete a purchase with a bullion dealer, through a tracking link on this site. The commission does not change the price you pay or the fees the company quotes you. Companies do not pay BullionLens for editorial placement, ranking, or favorable coverage — only for actions a reader chooses to take.
What this means in practice
- Every page that names an affiliate partner shows an affiliate-disclosure callout box near the top.
- Affiliate links are marked with
rel="sponsored"for search-engine transparency. - Affiliate status does not affect our editorial rating or comparison ranking.
- If a company we cover changes its fee schedule, custodian, or storage partner, our review updates on the next quarterly cycle — regardless of affiliate status.
- If a company is deprioritized in a comparison, that decision is independent of whether they're an affiliate partner.
Named affiliate partners
Snapshot date: 2026-Q2 · Review cadence: quarterly.
| Partner | Category | Commission basis | Since |
|---|---|---|---|
| Augusta Precious Metals | gold-ira | Per-account, paid when a qualified account is funded. | 2026-Q2 |
| Birch Gold Group | gold-ira | Per-account, paid when a qualified account is funded. | 2026-Q2 |
| Goldco | gold-ira | Per-account, paid when a qualified account is funded. | 2026-Q2 |
| Noble Gold Investments | gold-ira | Per-account, paid when a qualified account is funded. | 2026-Q2 |
| American Hartford Gold | gold-ira | Per-account, paid when a qualified account is funded. | 2026-Q2 |
| Lear Capital | gold-ira | Per-account, paid when a qualified account is funded. | 2026-Q2 |
| APMEX | bullion-dealer | Revenue share on qualified purchases through tracked link. | 2026-Q2 |
| JM Bullion | bullion-dealer | Revenue share on qualified purchases through tracked link. | 2026-Q2 |
| Money Metals Exchange | bullion-dealer | Revenue share on qualified purchases through tracked link. | 2026-Q2 |
| SD Bullion | bullion-dealer | Revenue share on qualified purchases through tracked link. | 2026-Q2 |
Companies we cover that we do not have affiliate relationships with
We cover some companies editorially without an affiliate relationship — most often because they don't offer an affiliate program, or because we declined one we considered conflict-of-interest. The list of "covered without affiliate relationship" is maintained on each individual review page (it's labeled at the top of the review).
FTC compliance details
BullionLens's affiliate disclosure is patterned after the Federal Trade Commission's "Endorsement Guides" (16 C.F.R. § 255) and the FTC's ".com Disclosures" guidance. Specifically:
- Disclosure appears above the fold on every page that names an affiliate partner — not buried in a footer.
- Disclosure language is specific — it names the type of compensation (commission per qualified account), not a vague "may receive compensation."
- Disclosure is persistent — it appears on every relevant page, not just on a single hub.
- Disclosure language is clear — written for the reader, not in legalese.
Editorial independence
BullionLens's editor (Mike Wu) has the final call on editorial selection, ranking, and verdict. No company has veto power over its review. No company is given pre-publication review of a draft. Companies that ask for pre-publication review are noted as such in the published review (we have not had that happen yet as of the snapshot date).
Conflicts we declare
We do not currently hold material financial interests (equity, advisory roles, paid consulting) in any company we review. If that ever changes, we will declare it on each affected review page.
Questions or complaints
If you believe we have not adequately disclosed an affiliate relationship on a specific page, email hello@bullionlens.com with the URL and the specific concern. We will respond within five business days.